Regardless of Elon Musk’s claims, the number of Americans who use Twitter as a personal billboard is declining. Twitter earned 89 million dollars from its US ad business between the first and second weeks of April and the first week of May. That’s a 59% decrease year on year. It’s a difficult break for the company. Ad sales are a significant source of revenue for Twitter, and Elon Musk purchased the company with the sole intention of turning it profitable.
Users in the United States Simply Do Not Want To Advertise On Twitter
